Amazon’s newest cross-categorical customer-education destination is Amazon Connected Home (www.amazon.com/connectedhome). Dedicated to providing solutions to our customers’ complex electronics and connectivity needs, Amazon Connected home uses videos, step-by-step guides, FAQs, and community involvement to help customers easily understand the ins-and-outs of technologies that make up a Connected Home ecosystem.
Connected Home offers solutions first, products second; blending the merchandising of the What (the products), the Why (the benefits/solutions), and the How (the educational content) to help our customers reach that “Oh yeah, I get it!” moment before entering the shopping flow or commit to purchasing a product.
The solutions currently being addressed are streaming music and movies, security cameras, home automation, boosting your cell phone signal and sharing a printer with more than one computer. New solutions will be added quarterly while existing solutions will be updated regularly as technologies change.
For our Associates, we’ve provided images to promote Amazon Connected Home here. We’ve also made the videos found at Amazon Connected Home available at our new YouTube channel www.youtube.com/AmazonConnectedHome.
